Redesigned and Rebranded

For Immediate Release
Contact: Alexandria Trusov
Email: atrusov@blinfo.com
Phone: 269.465.6207 x 310

New Website for B&L Information Systems

BLInfo.com Redesigned and Rebranded

 

Bridgman, Michigan, September 20, 2017 - B&L Information Systems, global leader in ERP software for metalcasters, has announced the launch of their redesigned website. The new site was created to improve site function in mobile applications and allow an improved experience across browser types.

The new site features dedicated rich content about the ERP modules available in the Odyssey ERP software system for metalcasters as well as the ways B&L specifically serves the metalcasting sectors of foundries, die casters and investment casters. “Our software product has evolved over the years to match technology changes, and in 2015 we released a Web version of Odyssey. During that 5 plus year timeframe, the B&L website has been static. It was time to change the B&L site to better match what customers expect from a modern technology firm supporting metalcasters,” stated Matt Gacek, Vice President - Business  Development.

Site visitors will immediately notice the fresh look of the site with a lighter color palette and then be drawn in by the easy-to-navigate, mobile-responsive design. Created with the user experience in mind, the site includes intuitive design features to help users  quickly and easily navigate the site. The B&L website also offers updated information on news and press releases, client testimonials which include video, and career opportunities.

The B&L site design was created in conjunction with South Bend, Indiana-based marketing communications firm, Villing & Company. B&L’s CEO Phil Laney stated, “This is a great improvement and provides us with a modern framework to progressively expand our web presence.”